What’s keeping CEOs awake at night?
The stake in the ground - a change strategy
Surf's up!
Our opportunities to change things can come from unexpected directions. A new CEO who wants to shake things up. A sudden upsurge of public enthusiasm for naked shampoo bars or reusable cups. A cost-cutting drive.
How can you make the most of these changes from elsewhere, and surf them expertly to get things moving in a sustainable direction?