Eco-nomics and the credit crunch
Enticing people with a money-saving message has always been part of the eco-communicator’s armoury. When the credit crunch began to hit in late 2008, I looked at how those messages were being resurrected in the UK, through make-do-and-mend to more radical voices hoping for a wholesale redesign of the economy.
Read that article here. It’s a pdf file.
